Paul Wille Consulting, Inc
Interactive Strategy, Analytics and Measurement and Optimization Consulting
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A good friend and colleague of mine (Mo from TravelOregon.com) in the Travel and Tourism industry notified me about the new VisitFlorida.com website today. Having worked on the TravelOregon.com website myself as well as a number of other travel-related websites, I have to say I’m pretty floored by the VisitFlorida folks for their extreme “web 2.0″ approach to their new site, even if I don’t personally agree it makes for the best user experience.
Starwood recently launched their new Preferred Guest site. Note the usage of rich imagery as the backdrop for the whole site (in fact, refresh the page a few times, as there is different photos in the rotation). I’m a big fan of this for travel sites, as I mentioned in previous posts.
Simplified navigation options, simple calendar controls, great use of AJAX search for the destination search box too.
Nice work Starwood. Hope the rest of your brand sites are on their way to similar improvements.
Incredible!ndia. This is what you see superimposed atop a number of vibrant advertisements for the country of India, the moment you step foot into this country. I consider myself very fortunate to be able to be traveling to this amazing place for my job. And although I am just embarking on it, I have had a number of experiences that have really made me think about culture, and what that word really means.
Hawaiian Airlines just launched their new website about a week ago. You know, I really like it when I see a company break the mould of their online presence that all their competitors follow. The site is inviting, easy, and provides great tools that travelers need when planning their trip. Best of all, note how they do not show photos of the tail-section of an aircraft (which historically has been so prevalent on airline websites). What does a tail-section have to do with my vacation?
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